Jermaine Dupri & So So Def: 25 Years of Elevating Culture

20 September 2018–18 March 2019

Exhibition Overview


Photo of Jermaine Dupri.

GRAMMY® Award-winning producer, Songwriters Hall of Fame inductee, recording artist, and TV star Jermaine Dupri has been writing and producing platinum records for more than 25 years. To mark a quarter century of success with his record label, So So Def, the GRAMMY Museum® proudly presents "Jermaine Dupri & So So Def: 25 Years of Elevating Culture ," a new exhibit exploring the legacy of Dupri and the rise and influence of Atlanta’s hip-hop and R&B scene.

"Jermaine Dupri & So So Def: 25 Years of Elevating Culture" will offer an unprecedented look at the label’s musicality, creativity, and signature sound, and will showcase Atlanta’s emergence as a cultural and creative powerhouse. To highlight So So Def’s iconic role in elevating the sound of Atlanta to a world class level, the exhibit will feature never-before-seen artifacts, interactive experiences, and rare video footage featuring artists such as Bow Wow, Mariah Carey, Da Brat, Dem Franchize Boyz, Anthony Hamilton, Jagged Edge, Kris Kross, Usher, Xscape, and many more.

(Photo courtesy of GRAMMY Museum.)

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